Landscape Lighting Secrets Blog

With over 14 years of experience in the landscape lighting industry, Ryan Lee reveals the secrets behind his success growing and exiting a multi million dollar landscape lighting company.

The Goal Isn't the Reward—Who You Become Is

The Goal Isn't the Reward—Who You Become Is

Success isn't always measured by crossing the finish line faster. Sometimes the greatest victory comes from who you become through the journey. Ryan Lee shares the lessons he learned after falling sho... ...more

Blogs

July 23, 20263 min read

Stop Waiting for Certainty: The Business Lesson I Learned from Dorothy in The Wizard of Oz

Stop Waiting for Certainty: The Business Lesson I Learned from Dorothy in The Wizard of Oz

A visit to the Sphere in Las Vegas to watch The Wizard of Oz turned into an unexpected business lesson. Discover why successful entrepreneurs don't wait for certainty before making decisions—and how t... ...more

Blogs

July 15, 20263 min read

The Secret to Becoming a Better Leader: Hire Better People, Not Just More People

The Secret to Becoming a Better Leader: Hire Better People, Not Just More People

Growing an outdoor lighting business is challenging. Many business owners believe their biggest leadership struggles come from needing better management skills, but the real issue is often who they ha... ...more

Blogs

July 09, 20264 min read

Price for the Business You Want, Not the Business You Have

Price for the Business You Want, Not the Business You Have

Closing more sales doesn't always mean making more money. Discover why pricing based on your current business can hold you back, and learn how to price for the business you want to build. By understan... ...more

Blogs

July 02, 20263 min read

Past the Break: Why Business Gets Easier as You Grow

Past the Break: Why Business Gets Easier as You Grow

Many business owners feel stuck doing everything themselves, overwhelmed by the daily demands of running a company. In this article, Ryan Lee shares a powerful lesson from a family trip to Punta Cana ... ...more

Blogs

June 25, 20262 min read

Why It's Okay to Step Away from Your Business

Why It's Okay to Step Away from Your Business

As entrepreneurs, it's easy to get caught in the cycle of constantly working, growing, and chasing the next opportunity. But true success isn't just about building a thriving business—it's about creat... ...more

Blogs

June 18, 20262 min read

Stop Fighting Fires: The Business Lesson I Learned From My Son's Forgotten Toothbrush

Stop Fighting Fires: The Business Lesson I Learned From My Son's Forgotten Toothbrush

As entrepreneurs, it's easy to assume our team sees the business the same way we do. But what if the constant problems you're solving aren't people problems at all—they're system problems? A camping t... ...more

Blogs

June 11, 20264 min read

Stop Selling the Hot Dog: Why Customer Lifetime Value Matters More Than Marketing Costs

Stop Selling the Hot Dog: Why Customer Lifetime Value Matters More Than Marketing Costs

Many business owners focus on the immediate return on their marketing investment, but the most successful companies think long-term. By understanding customer lifetime value and building strong operat... ...more

Blogs

June 04, 20263 min read

The Difference Between Hustling and Actually Growing Your Business

The Difference Between Hustling and Actually Growing Your Business

Most business owners are working hard — but hard work without a clear direction can lead to burnout instead of growth. Inspired by the historic 1911 South Pole race, this blog explores why discipline,... ...more

Blogs

May 28, 20263 min read