Landscape Lighting Secrets Blog
With over 14 years of experience in the landscape lighting industry, Ryan Lee reveals the secrets behind his success growing and exiting a multi million dollar landscape lighting company.
The Power of Being in the Room: Why Community is the Ultimate Shortcut to Success
Discover why success isn’t just about strategies, content, or even knowledge—but about the people you surround yourself with. Learn how being in the right room can spark breakthroughs, build lasting c... ...more
Blogs
October 09, 2025•1 min read
The Cost of NOT Hiring an Admin: How Your Business is Losing Money
Discover why thinking in terms of opportunity cost, rather than just upfront expenses, is crucial for growing your business. Learn from Ryan Lee's personal experience and find out how hiring an admin ... ...more
Blogs
October 01, 2025•3 min read
Success Isn’t Someday—It’s Today
Too many entrepreneurs chase “someday” success—seven figures, financial freedom, or a business that runs without them. But true success isn’t waiting at the finish line; it’s found in how you live tod... ...more
Blogs
September 25, 2025•1 min read
Own the Mess: Why Taking Responsibility Unlocks Business Growth
Many business owners feel frustrated when things slip through the cracks, even after hiring the right people and setting up systems. The truth? Ownership is the key. Discover why taking responsibility... ...more
Blogs
September 18, 2025•2 min read
Simplify and Scale: Two Big Lessons from the Lighting Design Seat
When I unexpectedly stepped back into lighting design, I was reminded of two powerful lessons that every lighting pro needs: the importance of simplifying designs for scalability and designing with tr... ...more
Blogs
September 11, 2025•2 min read
Why Going Halfway in Business Makes You Look Ridiculous
At the Secrets Summit, a bold lesson unfolded when Ryan Lee walked in with half his beard shaved. The message? Going halfway—whether in business, pricing, marketing, or leadership—always costs more th... ...more
Blogs
September 04, 2025•2 min read
Lead With Value: Business Lessons From Alex Hormozi’s $100M Money Models Launch
Alex Hormozi’s new book launch wasn’t just about selling copies—it was a masterclass in value-driven marketing. Here’s what lighting professionals and business owners alike can learn from his approach... ...more
Blogs
August 28, 2025•2 min read
The Fast Pass to $1M: How Smart Business Owners Turbocharge Revenue & Profits
Many business owners are stuck grinding for growth, but there’s a faster path to scaling without burnout. Discover two simple formulas—the 20/50 Principle and the Triple 10 Formula—that can help you h... ...more
Blogs
August 19, 2025•2 min read
You’re Not in the Lighting Business — You’re in the Experience Business
Discover why the most successful lighting professionals don’t just sell fixtures — they sell unforgettable experiences. Learn how to elevate your brand, boost referrals, and charge premium prices by f... ...more
Blogs
August 12, 2025•2 min read
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