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Lighting for Profits is your #1 source for all things landscape lighting. Whether you are looking to learn about lighting design, lighting installation, or just need helpful tips on how to start or grow your landscape lighting business, you are in the right place.
With over 14 years of experience in the landscape lighting industry, Ryan Lee reveals the secrets behind his success growing and exiting a multi million dollar landscape lighting company. Click one of the links below to check out the Lighting For Profits podcast, and discover how to go from overworked business operator, to 7 figure owner.
No One Wants a Crispy Waffle: Why Consistency Is the Secret to Client Experience
A simple breakfast turned into a powerful business lesson. Discover how systemizing every part of your service—from installs to invoices—can turn one-time clients into raving fans. Consistency isn’t j... ...more
Blogs
July 29, 2025•2 min read
The Power of the Masogi: Why One Wild Challenge Can Change Everything
Every year, take on one bold challenge with a 50/50 chance of failure. It might sound crazy—but it could be the key to personal and business transformation. Here’s how a Spartan race taught me lessons... ...more
Blogs
July 22, 2025•2 min read
Why Strategy Isn’t Enough: The Real Secret Behind Business Breakthroughs
Many entrepreneurs use the same tools, training, and tactics—but only some succeed. Why? It’s not about what you do… it’s about who you are. Discover how upgrading your identity, not just your strateg... ...more
Blogs
July 15, 2025•2 min read
Tom Garber - The Bright Standard
With over 35 years of lighting industry expertise, Tom Garber dives into the brilliance behind product innovation, engineering standards, and the future of illumination. Join a seasoned ALA and UL com... ...more
Podcast
July 21, 2025•41 min read
Billy Coggins - Wired for Greatness
From lighting up landscapes to lighting up life - William Coggins shares how discipline, design, and grit fueled his rise from NCAA wrestling champ to founder of a 7-figure outdoor lighting firm. Hear... ...more
Podcast
July 15, 2025•74 min read
Peter O'Flinn - Lights & Legacy
Meet Peter O’Flinn, the man behind Light Up Naples and Spotlight News Magazine. From decorating one home in 2018 to lighting up an entire community, Peter’s story is one of passion, partnerships, and ... ...more
Podcast
July 08, 2025•60 min read
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