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Lighting for Profits is your #1 source for all things landscape lighting. Whether you are looking to learn about lighting design, lighting installation, or just need helpful tips on how to start or grow your landscape lighting business, you are in the right place.


With over 14 years of experience in the landscape lighting industry, Ryan Lee reveals the secrets behind his success growing and exiting a multi million dollar landscape lighting company. Click one of the links below to check out the Lighting For Profits podcast, and discover how to go from overworked business operator, to 7 figure owner.

Overcoming Common Business Challenges in a Shifting Economy

Overcoming Common Business Challenges in a Shifting Economy

With the current economic shifts, many business owners are facing challenges related to pricing, client commitment, and lead generation. Discover the solutions to these issues through the proven strat... ...more

Blogs

September 02, 20241 min read

The Key to Success: Guiding Your Clients Like a Classic Bronco Restoration

The Key to Success: Guiding Your Clients Like a Classic Bronco Restoration

In this post, we explore the importance of effective communication and guidance in business, drawing parallels to the restoration of a classic Bronco. Discover how to avoid common pitfalls, simplify c... ...more

Blogs

August 27, 20243 min read

Surviving a Recession: The B-1-REF-REF Framework for Success

Surviving a Recession: The B-1-REF-REF Framework for Success

Worried about the impact of a recession on your business? Learn how to stay ahead and thrive with the B-1-REF-REF framework. This practical guide will help you focus on what really matters, so you can... ...more

Blogs

August 20, 20242 min read

Elwood Bakken - How One Man’s Light Shines Globally

Elwood Bakken - How One Man’s Light Shines Globally

This week, we’re excited to feature Elwood Bakken, a lighting specialist with 14 years of experience at Action Lighting. Founded in 1987, Action Lighting has evolved from its innovative origins to bec... ...more

Podcast

September 02, 202452 min read

Dan Platta - Guide to Mixing Work and Play

Dan Platta - Guide to Mixing Work and Play

This week on the show we welcome Dan Platta, a fun-loving, beer-drinking business enthusiast with a passion for balancing the serious world of business with a laid-back, enjoyable lifestyle. This busi... ...more

Podcast

August 26, 202472 min read

Shawn Day - Revolutionizing Recruiting and Community Impact

Shawn Day - Revolutionizing Recruiting and Community Impact

This week on the show we welcome Shawn Day, with over 35 years in entrepreneurship, he now runs Hire Lead Chill LLC, providing specialized recruiting services to home service businesses across North A... ...more

Podcast

August 19, 202459 min read