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Lighting for Profits is your #1 source for all things landscape lighting. Whether you are looking to learn about lighting design, lighting installation, or just need helpful tips on how to start or grow your landscape lighting business, you are in the right place.


With over 14 years of experience in the landscape lighting industry, Ryan Lee reveals the secrets behind his success growing and exiting a multi million dollar landscape lighting company. Click one of the links below to check out the Lighting For Profits podcast, and discover how to go from overworked business operator, to 7 figure owner.

How to Add Another $1 Million to Your Outdoor Lighting Business

How to Add Another $1 Million to Your Outdoor Lighting Business

Want to add another seven figures to your outdoor lighting business? Discover four proven marketing strategies involving Google PPC, targeted direct mail, social media advertising, and referral partne... ...more

Blogs

October 22, 2026•10 min read

How Landscape Lighting Maintenance Plans Can Unlock Hidden Profits in Your Business

How Landscape Lighting Maintenance Plans Can Unlock Hidden Profits in Your Business

Discover how landscape lighting maintenance plans can generate recurring revenue, strengthen customer relationships, increase repeat sales, and turn existing clients into a powerful source of referral... ...more

Blogs

October 14, 2026•6 min read

Stop Planning the Whole Journey: Focus on Your Next Checkpoint

Stop Planning the Whole Journey: Focus on Your Next Checkpoint

Big goals can feel impossible when you focus on the distance between where you are and where you want to be. Ryan Lee shares the story behind a six-year dream of speaking at Funnel Hacking Live and th... ...more

Blogs

October 08, 2026•3 min read

Rob Goodman - Built to Be Free

Rob Goodman - Built to Be Free

From a small Christmas lighting side hustle to nearly 300 holiday lighting accounts, this entrepreneur built a business around his biggest Why: family and freedom. In this episode, he shares his journ... ...more

Podcast

October 20, 2026•88 min read

Levi Ringo - Marketing Millions

Levi Ringo - Marketing Millions

How do you scale a business into a $233M acquisition? Levi, founder of Next Level Pros, shares his expertise in business strategy, marketing, lead generation, and sales optimization. From managing $2.... ...more

Podcast

October 13, 2026•76 min read

Sam Taggart - Master the Knock

Sam Taggart - Master the Knock

What does it take to build a career, a company, and a legacy from knocking doors? In this episode, Sam Taggart—CEO of D2D Experts and Founder of D2DCON—shares his journey from selling curb addresses a... ...more

Podcast

October 06, 2026•65 min read