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Lighting for Profits is your #1 source for all things landscape lighting. Whether you are looking to learn about lighting design, lighting installation, or just need helpful tips on how to start or grow your landscape lighting business, you are in the right place.
With over 14 years of experience in the landscape lighting industry, Ryan Lee reveals the secrets behind his success growing and exiting a multi million dollar landscape lighting company. Click one of the links below to check out the Lighting For Profits podcast, and discover how to go from overworked business operator, to 7 figure owner.
Stop Waiting for Certainty: The Business Lesson I Learned from Dorothy in The Wizard of Oz
A visit to the Sphere in Las Vegas to watch The Wizard of Oz turned into an unexpected business lesson. Discover why successful entrepreneurs don't wait for certainty before making decisions—and how t... ...more
Blogs
July 15, 2026•3 min read
The Secret to Becoming a Better Leader: Hire Better People, Not Just More People
Growing an outdoor lighting business is challenging. Many business owners believe their biggest leadership struggles come from needing better management skills, but the real issue is often who they ha... ...more
Blogs
July 09, 2026•4 min read
Price for the Business You Want, Not the Business You Have
Closing more sales doesn't always mean making more money. Discover why pricing based on your current business can hold you back, and learn how to price for the business you want to build. By understan... ...more
Blogs
July 02, 2026•3 min read
Sean Crane - Rewrite Your Story
What does it take to break free from the limitations holding you back? In this episode, Sean Michael Crane shares his powerful journey from addiction, depression, and hopelessness to becoming the foun... ...more
Podcast
July 21, 2026•66 min read
Ben Mazurkiewicz and Nick Tan - The Lead Formula
Discover how outdoor lighting businesses can generate more qualified leads, book more projects, and increase revenue using targeted online advertising and proven marketing strategies. In this episode,... ...more
Podcast
July 14, 2026•63 min read
Aaron Cooper - The Future Answers
What if every missed call was costing you money? In this episode, Aaron Cooper, CEO of Sameday AI, shares how AI is transforming the home service industry by answering calls 24/7, capturing more leads... ...more
Podcast
July 07, 2026•64 min read
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