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Lighting for Profits is your #1 source for all things landscape lighting. Whether you are looking to learn about lighting design, lighting installation, or just need helpful tips on how to start or grow your landscape lighting business, you are in the right place.
With over 14 years of experience in the landscape lighting industry, Ryan Lee reveals the secrets behind his success growing and exiting a multi million dollar landscape lighting company. Click one of the links below to check out the Lighting For Profits podcast, and discover how to go from overworked business operator, to 7 figure owner.
Pricing → Sales → Marketing: The Right Order to Grow Your Landscape Lighting Business
Many landscape lighting business owners try to grow by chasing more leads. But if your pricing and sales process aren't working, more leads can actually make the problem worse. Learn the three areas y... ...more
Blogs
August 20, 2026•4 min read
The Time Problem: Why Your Business Needs More Implementation, Not More Information
Many business owners believe money and time are the biggest things holding them back. While money can often be solved through better business decisions, the time problem requires something deeper: int... ...more
Blogs
August 12, 2026•2 min read
Never Judge an Opportunity by Its Size: Why Showing Up Always Matters
Sometimes the biggest opportunities come disguised as the smallest ones. In this inspiring story, Ryan Lee shares how a seemingly underwhelming Christmas Expo became a powerful reminder that success i... ...more
Blogs
August 06, 2026•3 min read
Brad Mortensen - Sales to Scale
Brad Mortensen, Founder and CEO of RepCard, joins us to share his journey from door-to-door sales and sales leadership to building a technology platform used by thousands of businesses across the fiel... ...more
Podcast
August 17, 2026•55 min read
Ryan Lee - The Landscape Lighting Secret Formula
I'll be going into detail on the Landscape Lighting Secret formula that has helped members of LLS generate over $74M in sales. ...more
Podcast
August 11, 2026•75 min read
Hunter Woolsey - Beyond the Firehouse
What does it take to build a successful business while serving as a firefighter? In this episode, Hunter Woolsey shares his journey of balancing life in the fire service with entrepreneurship. As the ... ...more
Podcast
August 04, 2026•72 min read
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