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Lighting for Profits is your #1 source for all things landscape lighting. Whether you are looking to learn about lighting design, lighting installation, or just need helpful tips on how to start or grow your landscape lighting business, you are in the right place.
With over 14 years of experience in the landscape lighting industry, Ryan Lee reveals the secrets behind his success growing and exiting a multi million dollar landscape lighting company. Click one of the links below to check out the Lighting For Profits podcast, and discover how to go from overworked business operator, to 7 figure owner.
Why It's Okay to Step Away from Your Business
As entrepreneurs, it's easy to get caught in the cycle of constantly working, growing, and chasing the next opportunity. But true success isn't just about building a thriving business—it's about creat... ...more
Blogs
June 18, 2026•2 min read
Stop Fighting Fires: The Business Lesson I Learned From My Son's Forgotten Toothbrush
As entrepreneurs, it's easy to assume our team sees the business the same way we do. But what if the constant problems you're solving aren't people problems at all—they're system problems? A camping t... ...more
Blogs
June 11, 2026•4 min read
Stop Selling the Hot Dog: Why Customer Lifetime Value Matters More Than Marketing Costs
Many business owners focus on the immediate return on their marketing investment, but the most successful companies think long-term. By understanding customer lifetime value and building strong operat... ...more
Blogs
June 04, 2026•3 min read
Ryan Phillips - Built Smarter
Join Ryan Phillips, a CEDIA industry professional with over 20 years of experience in Audio/Video Design, Automation, Lighting, Shades, and Construction. In this podcast, Ryan shares insights on creat... ...more
Podcast
June 22, 2026•66 min read
Erik Terkelsen - Season of Success
In this episode, we sit down with the Chief Sales & Marketing Officer of Holidynamics to explore the business behind some of the most spectacular holiday displays across North America. With over 13 ye... ...more
Podcast
June 16, 2026•72 min read
Jim Hardaway -The Growth Circuit
In this episode, we sit down with Jim Hardaway, Chief Operations Officer of Novelty Lights, to talk about leadership, operational excellence, and the evolution of the lighting industry. With over 36 y... ...more
Podcast
June 02, 2026•57 min read
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