Landscape Lighting Secrets Blog

With over 14 years of experience in the landscape lighting industry, Ryan Lee reveals the secrets behind his success growing and exiting a multi million dollar landscape lighting company.

Are You Running a Business or Just Staying Busy? The Hidden Trap Killing Your Growth

Are You Running a Business or Just Staying Busy? The Hidden Trap Killing Your Growth

May 13, 20252 min read

Are You Running a Business or Just Staying Busy? The Hidden Trap Killing Your Growth

Let’s talk about something that’s silently killing your growth—and no, it’s not showing up on your Profit & Loss statement.

It’s called Parkinson’s Law, and here’s how it works:
👉 Work expands to fill the time allowed for its completion.

Sound familiar?

Ever told yourself, “I’ve got a week to prep for that proposal,” only to end up starting the night before? 😅
Yep. Been there.

The reality is: the more time you allow yourself (or your team), the more likely it is that time will get filled—not with important work, but with busy work. Meetings. Tweaks. Overthinking.

The Result?

You procrastinate.
You overcomplicate.
You delay real progress.

Here’s the brutal truth:
Most business owners aren’t really running a business…
They’re running a busyness.

There’s a big difference.

So, pause and ask yourself:
➡️ Are you moving the needle—or just staying busy?

If you’ve been stuck in research, over-planning, or “getting ready to get ready,” it’s time to shift gears.

Enter: The BUSY Framework

A simple mindset shift to break the cycle of unproductive hustle.

B - Be aware of the trap: More time = more rabbit holes.
U - Understand the difference between busy and productive work.
S - Shift into action mode. Doing > Learning.
Y - Your back must be against the wall: Create urgency with real deadlines.

🚨 And here’s your wake-up call:
If you’re not seeing tangible progress every 6 months, you’re likely stuck in the busyness zone.

So what’s the fix?

Stop giving yourself endless prep time.
Set shorter deadlines.
Lean into discomfort.
And watch your productivity skyrocket.

Let’s run a business—not just look busy. 💥

Keep Moving Forward,
Ryan Lee


# Parkinson’s Law, productivity tips, business growth, time management, procrastination, BUSY framework, entrepreneur mindset, beat procrastination, business strategy, work efficiency #

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Ryan Lee

Ryan Lee has started and grew a multi-million dollar landscape lighting company in Fort Worth, TX. In 2019 he sold his lighting business and founded the world's only coaching program dedicated to helping other grow their landscape lighting business. He is an expert at helping lighting contractors double their profits by helping them increase their number of qualified leads, close more deals, and increase their price. If you're interested in growing your landscape lighting business or want help adding a lighting division to your business, then reach out and request a free strategy session today.

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