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With over 14 years of experience in the landscape lighting industry, Ryan Lee reveals the secrets behind his success growing and exiting a multi million dollar landscape lighting company. Click one of the links below to check out the Lighting For Profits podcast, and discover how to go from overworked business operator, to 7 figure owner.
Light It Up Expo: Behind the Scenes of an Electric Week
Light It Up Expo: Behind the Scenes of an Electric Week
Right now, I should probably be writing a long, detailed, and value-packed email. The kind that’s filled with strategies, tactics, and insights.
But the truth is, I can’t.
Why?
Because we’re in the middle of Light It Up Expo, and it’s go time. 🔥
By the time you read this, our team is likely deep in the action. We’re either setting up stages, testing microphones, dialing in the lighting, high-fiving vendors, or kicking off pre-show trainings. Every corner of the venue is buzzing with preparation and excitement.
This week is pure energy.
Events like this are more than just schedules and speakers. They’re filled with moments that people remember for years. Sometimes it’s the conversations in the hallway. Sometimes it’s a breakthrough idea during a session. And other times, it’s a random connection that turns into a major business opportunity.
That’s the magic of being in the room.
It happens every single time.
If you’re not here this year, you might feel a little bit of FOMO—and that’s completely okay. Because over the next few weeks, I’ll be sharing everything that happened behind the scenes.
I’ll break down what worked, what surprised me, the biggest takeaways, and the lessons we learned along the way. I’ll also share the wins, the challenges, and the things most people never see during an event like this.
You’ll get the full picture.
But here’s the crazy part.
We’ll probably start planning Light It Up Expo 2027 as early as next week.
That’s just how this works.
You don’t build something incredible once and hope it lasts forever. You build it, review it, refine it, and make it better every single year. Each event becomes the foundation for the next one.
Because growth doesn’t happen by accident—it happens by continuously leveling up.
So if you’re watching from the outside this time, just know we’re already thinking about how to make the next one even bigger, better, and more valuable.
For now, though, it’s time to get back to work.
There are stages to run, people to serve, and lights to turn on.
Keep moving forward.
# Light It Up Expo, Ryan Lee, business events, networking opportunities, entrepreneurship, conference insights, business growth, innovation, event planning #
Light It Up Expo: Behind the Scenes of an Electric Week
Light It Up Expo: Behind the Scenes of an Electric Week
Right now, I should probably be writing a long, detailed, and value-packed email. The kind that’s filled with strategies, tactics, and insights.
But the truth is, I can’t.
Why?
Because we’re in the middle of Light It Up Expo, and it’s go time. 🔥
By the time you read this, our team is likely deep in the action. We’re either setting up stages, testing microphones, dialing in the lighting, high-fiving vendors, or kicking off pre-show trainings. Every corner of the venue is buzzing with preparation and excitement.
This week is pure energy.
Events like this are more than just schedules and speakers. They’re filled with moments that people remember for years. Sometimes it’s the conversations in the hallway. Sometimes it’s a breakthrough idea during a session. And other times, it’s a random connection that turns into a major business opportunity.
That’s the magic of being in the room.
It happens every single time.
If you’re not here this year, you might feel a little bit of FOMO—and that’s completely okay. Because over the next few weeks, I’ll be sharing everything that happened behind the scenes.
I’ll break down what worked, what surprised me, the biggest takeaways, and the lessons we learned along the way. I’ll also share the wins, the challenges, and the things most people never see during an event like this.
You’ll get the full picture.
But here’s the crazy part.
We’ll probably start planning Light It Up Expo 2027 as early as next week.
That’s just how this works.
You don’t build something incredible once and hope it lasts forever. You build it, review it, refine it, and make it better every single year. Each event becomes the foundation for the next one.
Because growth doesn’t happen by accident—it happens by continuously leveling up.
So if you’re watching from the outside this time, just know we’re already thinking about how to make the next one even bigger, better, and more valuable.
For now, though, it’s time to get back to work.
There are stages to run, people to serve, and lights to turn on.
Keep moving forward.
# Light It Up Expo, Ryan Lee, business events, networking opportunities, entrepreneurship, conference insights, business growth, innovation, event planning #
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